RCB vs PBKS IPL 2025 Final Becomes the Most Valuable T20 Match in History
The IPL 2025 final between Royal Challengers Bengaluru (RCB) and Punjab Kings (PBKS) has etched its name in history as the most valuable T20 match ever played. Hosted at the Narendra Modi Stadium, the high-octane clash drew an unprecedented global audience and shattered all previous records in terms of sponsorship value, broadcasting rights, and online engagement.
With both teams chasing their maiden IPL title, the final attracted a peak concurrent viewership of over 65 million on digital platforms alone, while TV ratings across India and key international markets hit all-time highs. The match also saw record-breaking ad revenue, with a 30-second spot costing nearly ₹40 lakh.
Experts attribute the milestone to the star-studded line-ups, fanatical fan bases, and the gripping nature of the game, which went down to the last over in a nail-biting finish. This final not only delivered on the field but also highlighted the IPL’s unmatched commercial power and global appeal, firmly establishing it as the pinnacle of franchise cricket worldwide.