There is no doubt that the Indian Premier League is one of the most lucrative T20 cricket leagues across the globe. In terms of both the revenues that the Board of Control for Cricket in India generates and the fan following that it enjoys, There is no other Cricket League in the world that can compete with the IPL. With the popularity of the IPL and its revenues, even the brand value of its franchises has grown by leaps and bounds. But now the real question that arises is: which of the franchises has the biggest brand value of all?
In a report released by Houlihan Lokey, the brand value of all 10 franchises has been evaluated. Without any surprise, it's the MS Dhoni-led Chennai Super Kings who lead the charts with a valuation of USD 212 million, followed by Virat Kohli-starrer Royal Challengers Bangalore (USD 195 million) and Rohit Sharma's Mumbai Indians (USD 190 million).
1. CSK | 146 | 212 | 45.2%
2. RCB | 128 | 195 | 52.3%
3. MI | 141 | 190 | 34.8%
4. KKR | 122 | 181 | 48.4%
5. DC | 83 | 133 | 60.2%
6. SRH | 81 | 128 | 58.02%
7. RR | 59 | 120 | 103.4%
8. GT | NA | 120 | NA
9. PBKS | 63 | 90 | 42.85%
10. LSG | NA | 83 | NA
CSK, which is the joint-most successful franchise in the league, arguably has the biggest fanbase in India, all thanks to the popularity of MS Dhoni. As for RCB, Virat Kohli remains the biggest crowd-puller in the team.